The advertising campaign of the new residential complex “Aviator” continues in Tyumen

From April 1 to June 30, an advertising campaign for the Aviator housing complex takes place at gas stations of the Gazpromneft brand. City formats that are located in the checkout area of a gas station are chosen as the advertising medium.

One of the advantages of the city format is its round-the-clock advertising effect due to the internal illumination. High frequency of exposure with the audience is achieved by a convenient location at the gas station. It is necessary to take into account the fact that a client several times a week refuels at a certain refueling, therefore, the number of contacts per week increases and this contributes to a greater memory of information, and therefore influences decision making in your favor.