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World Summer Universiade in Kazan - We'll see it all!

22.05.2013

 

Spring 2013 was marked by Advertising Media Group for a full-scale advertising campaign throughout the republic of Tatarstan. Specialists of our company, in collaboration with the marketing department of the Universiade is aimed at maximum audience coverage of the republic. We use City format for advertising design. The layout has been carefully designed in a single design with all the attributes of the Universiade.

XXVII World Summer Universiade - will take place in Kazan, in the northern city of Summer Universiade capitals. Over the years, the Universiade is a major student-youth competition. Here will be played more than 350 sets of medals in 27 kinds of sport among the more than 170 countries, which should be a record of the Universiade. According to the scale and significance the World Summer Universiade is comparable to the Olympic Games, as 60% of the colonies appear in the Olympics. World Summer Universiade collect up to 10,000 athletes from a hundred countries, among which is played over three hundred medals, and Kazan is a record for these indicators.

In Russia the World Summer Universiade was held once before, in 1973 in Moscow. According to the President of the Russian Federation - Vladimir Putin, the Universiade in Kazan will further popularize the Olympic competition and will be a perfect prelude to the Winter Olympic Games in Sochi.